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A red-tailed hawk on the roof of the tent in Schenley Plaza in Oakland | Brian Cohen

Pittsburgh Innovates


February 7, 2007

DeepLocal awarded 40 Under 40

Pittsburgh-based DeepLocal was recently named one of the “Top 40 Under 40” in American Venture Magazine. Formed in September of 2006, DeepLocal’s information mapping platform—MapHub—garnered them this recognition and has landed them on MSNBC, CNN, BBC, and other major news outlets.

American Venture Magazine awards 40 Under 40 to a “remarkable selection of those talented young leaders who, with deep understanding of today’s fast changing technology, had the extraordinary ability to develop a new variety of business model with a vision for the future and community involvement…at a very young age.”

DeepLocal’s CEO Nathan Martin says of the award, “It’s nice to have recognition. A lot of what we’re working on is stealth. It’s tough to promote things because a lot of our stuff is under wraps.”

The collaboration started as an artist residency at the Studio for Creative Inquiry at CMU. “The most interesting thing about us right now is that we come from an art background,” says Martin. “We went from a general arts practice to a research focus. It changed the way we got funding. We went from punk rock kids to becoming more legitimate and academic.”

“Our office space is dirt cheap. We found support right off the bat from the Idea Foundry. They’re helping me become a CEO. We started out with three people and now our team is up to eight. We’re recruiting heavily for web developers, cartographers, systems programmers. We’re actively interviewing. There’s no other city where, as an artist, I could have accomplished what I have here in Pittsburgh.  

Writer: Sherrie Flick
Source: Nathan Martin

Image courtesy of DeepLocal

Neighborhoods: East Liberty