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Innovation & Startups

YinzCam moves to the South Side, hiring; Songwhale expands and RedPath nabs $1.6M

YinzCam, the Carnegie Mellon spinout that offers sports fans action-packed camera angles as a mobile app, is expanding with a new office in the South Side and the hiring of three.

Developed by CMU's Priya Narasimhan and her team for Penguin's play during the Stanley Cup playoffs, the company is riding a wave of success across professional sports, from the National Football League--including the Steelers--to the NHL and the NBA. YinzCam is moving next to the Steelers training facility on the South Side.

The company plans to add two or three mobile developers.

Another mobile sports marketing company, Songwhale, is expanding in Lawrenceville, adding 1,500 square-feet to its 2,500 square-foot space. Songwhale has hired two people to develop a Direct Response Mobile Marketing Platform called PayWhale, which will allow people to buy items directly off the TV by phone.

"These are exciting times," reports Ty Morse, CEO.

RedPath Technologies in the Strip District is back on track having closed on $1.6 million of a $2 million round through 12 investors. Earlier this year the company announced the hiring of CEO Dr. Dennis Smith Jr., who replaced Mark Myslinski, who remains on the board. An earlier bid by ExonHit to acquire RedPath last year fell through.

Finally, Alpha Lab company The Resumator raised $700,000 toward its web-based social recruiting and resume-tracking tools. The round was led by Rincon Venture Partners with assistance from Innovation Works.

Writer: Deb Smit
Source: Priya Narasimhan, YinzCam; Ty Morse, Songwhale; and Innovation Works


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