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Civic Impact

85 Broads renames and rebrands to Ellevate

85 Broads has rebranded its organization and is now called Ellevate.

The Pittsburgh chapter of the global organization 85 Broads recently announced the organization’s transition to a new name and branding. The entire organization is now called Ellevate and features a more modern look and additional tools and resources for its chapters across the globe.

Ellevate Pittsburgh made the announcement at a recent networking event held at Savoy along with Young Professional Women in Energy to benefit Special Spaces Pittsburgh Metro.

"We decided to use the opportunity to share the news of what exactly changed with the organization with the crowd of members and nonmembers at the event," says Kristina Martin, Events Assistant for Ellevate Pittsburgh. "It was an educational opportunity. We brought fliers and promotional pieces and our president addressed the crowd and we answered guests questions."

Ellevate is an organization for women “trailblazers” who want to advance in their career and lives surrounded by likeminded women who can relate and help them reach their goals. The organization was designed to provide women a global network of backing and ensure that women realize they can succeed professionally. Ellevate has more than 40 regional chapters and campus clubs in 130 countries.

“Ellevate uses the term ‘women trailblazers’ to describe females who are driven and dedicated,” says Martin. “These women want to make leaps and bounds and land on top in their respective fields. They want to propel forward, so they devise a plan for how they’re going to do just that.”

Membership includes women of all ages and in all professional stages.

“Membership is across the board,” says Martin. “We attract everyone from high school and college students to senior level professionals. You’ll find there’s an energy you can’t fake here and the women you meet genuinely wish to share advice, help make connections and lend a hand.”

Beyond the new name, the new Ellevate also features new membership levels, an updated website, new promotional materials and updated methods and capabilities for communication to aid local chapters in better informing the public about Ellevate and what the organization can do for its members.

“The organization has tweaked its membership levels and added a new category called ‘entrepreneur’ to keep up with the times and cater to the ladies of 2014,” says Martin. “The updated look of the website and the ability to feature local members on the website are also bonuses.”

For 2014-15, Ellevate Pittsburgh is hoping to hit the ground running with its new branding and introduce some new programming including skill share sessions, a second story slam, a daylong unconference, and one-on-one sessions with experts in various fields.

“More than that though, we truly want to bring together women in the name of fun and empowerment, and I mean that,” says Martin.

For more information, follow Ellevate on twitter @EllevatePIT
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